‘Dainik Jagran’ is known for several innovations & renovations to extend extra mileage to your product at cost effective rates. In accordance we are coming up with ‘Education Conclave’, an one‑day mega career and admission awareness event where, a group of expert on different subject will address students in an interactive session about various career options opening after 12^th. In the event students and parents will understand career options in Engineering, Medical, Management, IT, Teaching, Law, Pharmacy & Paramedical, and can take immediate next steps for admission.

It is named as Career Pathways Conclave 2026 – From 12th to Career

Date : 04^th June 2026

Core objectives

• Infusing motivation among students & way to opt for bright future
• Create awareness of all courses (entry eligibility, fees range, duration, career paths).
• Build trust and Brand Visibility for participating colleges and drive qualified enquiries, application form sales and spot registrations.
• Offer structured Career Counseling to match their interests/aptitude with suitable courses (Management, Medical, Engineering, IT, Law, Teaching, Paramedical & Pharma)

Target audience 

• Class 11–12 Students: (Science, Commerce, Arts), Graduates (for MBA/MCA/LLB/B.Ed), Parents & Counselors.
• Partner: Professional colleges (Engineering, Medical, Management, IT, Teaching, Law, Pharmacy & Paramedical), Training/Career‑Counselors, Local Media.

Programme Structure: One‑Day

Time: 10:30AM – 7:30PM

• 10:00–10:30 – Registration, career interest form filling, pre‑event WhatsApp group registration.
• 10:30–11:00 – Inaugural & keynote: “Choosing the Right Course after 12th: Myths vs Reality”.
• 11:00–12:00 – Plenary panel: “Which Careers Will Grow in Next 10 Years?”
• 12.00-1.30 – Motivation Speaker : Session by Chetan Bhagat

LUNCH BREAK

02:00–5:00 – Parallel track sessions (30–40 min each): 

•    Track 1: BBA/BCA/MBA/MCA – Careers in Business & IT.
•    Track 2: Medical – MBBS in Medicine, Ayurveda, Homoeopathy etc.
•    Track 3: LLB – law, judiciary, corporate legal.
•    Track 4: Paramedical & Pharmacy – hospital, diagnostics, pharma industry.
•    Track 5: Engineering – AI, Computer Science, Electricals & Electronics.
•    Track 6: B.Ed & Teaching careers.

5:30–6:30 – Alumni/young professional interaction: “Day in the life of…” panels for each stream. 

Closing Announcement

Content and activities to drive admissions

• College stalls / mini‑pavilions
• Display of course list, approvals (AICTE, UGC, PCI, NCTE, BCI etc.), placement data, fee range, scholarship schemes.
• QR codes for online enquiry and application.

Structured Counseling Flow 

• Step 1: Interest/stream preference form at registration.
• Step 2: 10–15 minute one‑to‑one counseling bays.
• Step 3: Student receives recommended course basket (e.g., “BBA + MBA integrated”, “BCA then MCA”, “BSc Nursing vs BPT”, etc.)
• Lead capture & conversion
• Digital registration form capturing class, stream, marks, preferred course and parent contact.
• Dedicated admission desks from each college with: checklist of documents, last dates, online application help, fee‑plan explanation

Engagement Elements 

• Short quiz on “Careers & Courses after 12th” with prizes.
• “Ask a Mentor” open mic where students ask any question about careers.
• Alumni video testimonials played between sessions to build trust.

Promotion Plan

Pre‑event

• Social Media Campaign (Instagram, WhatsApp, Facebook) with small reels.
• Tie‑ups with local schools for invitation letters, posters and morning assembly announcements.
• Newspaper advertorial or column on “Options after 12th

During event 

• Live coverage on social media, short interviews with experts and students, reels from panel discussions.
• On‑spot incentives: application fee waiver/discount coupons, scholarship test announcement.

Post‑event 

• Newspaper Coverage, Thank‑you SMS/WhatsApp to all attendees with links to college brochures and online forms.
• Follow‑up Counseling Calls and segmented e-mailers based on course interest to push them towards application and campus visit

Sponsorship & Event Deliverable

As we know ‘Dainik Jagran’ is largest media conglomerate spread across 11 states with 37 editions. It stands out as a heart-throb brand for 140lacs highly educated and affluent class of readers apt in quick decision-making who starts their day with vibrant magic of Jagran. It has wide presence in Bihar & Jharkhand and hence a most effective medium to spread your message across all segments.

We are grateful for your continued patronage and looking for your esteemed participation in this grand felicitation program:

Thank you,

Sincerely Yours,

For, Jagran Prakashan Ltd.

Team – Marketing